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Practising lawyer Paul Brennan author of “the Law is an ass-Make sure it doesn’t bite yours!” has written an e-book which includes Cherie Booth QC’s views on negative press “At certain times you can feel that anything you say or do will be misinterpreted” she explains.
Media convergence has created an opportunity for lawyers to promote their practices by creating interesting legal content (audio, visual). The e-book tells lawyers in a practical way things that they can do to promote their practices which include not only how to make and audience laugh but also how to:
- write a book and/a newsletter/ a blog
- be a radio legal eagle
- a legal columnist
- be interviewed by a journalist and to get on TV to be a commentator on law.
It tells lawyers what has worked and what hasn't worked for Paul so that you can quickly and painlessly decide what will work for you. |
" help at hand for lawyers chasing their 15 minutes of fame"
Lawyers Weekly
click here for full review:
Stop being boring be famous by Clare Buttner
"There is no mystique in marketing. It requires persistence and hard work. This book is full of practical, no-nonsense tips which apply to every practice. It provides a very useful contribution to legal services marketing."
Graeme McFadyen
President
Australian Legal Practice Management Association, Queensland Division
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"This book is an invaluable tool for lawyers who want to stay at the cutting edge of business marketing."
Marcus O'Leary
Managing Director
NetworkLaw Limited, UK
MOLeary@networklaw.org |
